Snoop Dogg at the AFL Grand Final: A Blow to the League's Stance on Respect?

2025-08-18
Snoop Dogg at the AFL Grand Final: A Blow to the League's Stance on Respect?
Australian Broadcasting Corporation

The AFL has courted controversy by inviting Snoop Dogg to perform at the Grand Final, prompting serious questions about the league's commitment to preventing violence against women. Just last year, AFL CEO Andrew Dillon declared 'zero' as the only acceptable figure for violence against women. However, many are questioning whether featuring an artist whose past lyrics have been widely criticised for misogynistic content undermines this message.
This isn't just about a few controversial lines in old songs. It's about the message the AFL sends to its fans, players, and the broader community. The Grand Final is the pinnacle of Australian Rules Football, a moment of national pride and celebration. Using this platform to showcase an artist with a history of questionable lyrics raises concerns about the league’s values and its dedication to fostering a culture of respect and safety.
The debate surrounding Snoop Dogg’s invitation has ignited a fierce discussion across social media and within sporting circles. Critics argue that the AFL is prioritising entertainment and star power over its stated commitment to addressing violence against women. They point to the potential impact on young fans, particularly young girls, who may internalise harmful attitudes and behaviours.
Defenders of the decision highlight Snoop Dogg's evolution as an artist and his recent efforts to promote positive messages. They argue that judging someone solely on past lyrics ignores the possibility of personal growth and change. However, this argument fails to address the core issue: the optics of inviting someone with a history of misogynistic lyrics to a major sporting event that promotes respect and inclusivity.
The AFL has a responsibility to lead by example. Its actions speak louder than words, and inviting Snoop Dogg to the Grand Final sends a confusing and potentially damaging message. It’s time for the league to demonstrate a genuine commitment to preventing violence against women, not just in words, but in the choices it makes. This decision has undoubtedly damaged the AFL’s reputation and raised serious questions about its leadership and values. Will the league learn from this and prioritize respect and safety over entertainment in the future? Only time will tell.
The controversy highlights a broader challenge for sporting organisations: navigating the complexities of entertainment and social responsibility. Balancing the desire to attract audiences with the need to uphold ethical values is a delicate act, and the AFL’s handling of this situation has left many questioning its judgment. The league needs to reassess its approach and ensure that its actions align with its stated values. The focus should be on promoting a culture of respect, inclusivity, and zero tolerance for violence against women – a message that Snoop Dogg’s presence at the Grand Final has undeniably muddied.

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