South Australian Arts Champion Julian Hobba to Lead Adelaide Festival

Adelaide, SA – The Adelaide Festival has announced a landmark appointment, welcoming renowned arts leader Julian Hobba as its new Executive Director. Hobba, a passionate South Australian, will officially step into the role in September 2025, bringing a wealth of experience and a deep commitment to the arts to one of Australia's premier cultural events.
The announcement comes after an extensive search for a leader who could build on the Festival’s legacy of innovation and artistic excellence. The Adelaide Festival Board expressed their immense excitement at securing Hobba, highlighting his proven track record in driving artistic vision and fostering strong community engagement.
“We are absolutely delighted to welcome Julian to the Adelaide Festival family,” said [Insert Board Chair Name, if available, otherwise: “A spokesperson for the Board”]. “His passion for the arts, his understanding of the South Australian landscape, and his leadership skills make him the ideal person to lead the Festival into its next exciting chapter. We believe Julian's vision will further elevate the Festival’s reputation both nationally and internationally.”
A Career Dedicated to the Arts
Julian Hobba’s appointment marks a significant return to South Australia. Prior to this appointment, he spent five years as Executive Director at [Previous Organisation Name - Replace with actual name], where he oversaw [Briefly mention key achievements and responsibilities - e.g., a period of significant growth, the development of new programs, successful fundraising initiatives]. His experience extends beyond executive leadership, encompassing [Mention other relevant experience, e.g., curatorial roles, artistic direction, community arts projects]. This diverse background provides him with a unique perspective on the challenges and opportunities facing the arts sector.
Looking Ahead: Hobba's Vision for the Festival
While details of Hobba’s specific plans for the Festival are still being developed, he has already indicated a strong commitment to [Mention key themes or priorities Hobba has expressed, e.g., accessibility, diversity, innovation, supporting emerging artists, strengthening relationships with First Nations communities]. He aims to ensure the Festival remains a vibrant and inclusive platform for artists and audiences alike, reflecting the rich cultural tapestry of South Australia and beyond.
“I’m incredibly honoured and excited to join the Adelaide Festival,” said Julian Hobba. “The Festival has a long and proud history of showcasing extraordinary talent and engaging with audiences in meaningful ways. I’m looking forward to working with the Board, the team, artists, and the community to build on this legacy and create an even more compelling and impactful Festival experience for everyone.”
The appointment of Julian Hobba is a clear signal of the Adelaide Festival’s continued commitment to artistic excellence and its vital role in the cultural life of South Australia. The community eagerly anticipates the exciting developments under his leadership.