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UK Regulator Under Pressure to Probe Google's Dominance in Online Search Market

2025-01-08

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UK Regulator Under Pressure to Probe Google's Dominance in Online Search Market

The UK's Competition and Markets Authority (CMA) is under mounting pressure to investigate Google's online search business as a top priority, coinciding with the launch of a new digital markets regime. As the regulator begins to navigate this new landscape, critics argue that Google's market dominance warrants immediate attention. With the search giant's significant influence over online advertising and data collection, the CMA's probe could have far-reaching implications for the digital economy. The investigation may also examine Google's algorithm and its potential impact on smaller competitors, as well as the company's compliance with existing antitrust laws. As the UK's digital markets regime continues to evolve, the CMA's decision to investigate Google's online search business could set a crucial precedent for the regulation of big tech companies, highlighting the importance of fair competition and transparency in the digital age, including search engine optimization and online advertising market trends. ...Read more

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