Meghan Markle Renames Lifestyle Brand to As Ever: The Surprising Reason Behind the Change

2025-04-22
Meghan Markle Renames Lifestyle Brand to As Ever: The Surprising Reason Behind the Change
New York Post

In the latest episode of her popular podcast, Meghan Markle, the Duchess of Sussex, revealed the reasoning behind the name change of her lifestyle brand to As Ever. The 43-year-old royal admitted that the original name had become a bit of a 'word salad', lacking clarity and focus. By rebranding to As Ever, Markle aims to create a more streamlined and cohesive identity for her business venture, which focuses on wellness, self-care, and mindfulness. With this change, Markle hopes to better connect with her audience and provide a more curated experience. As a prominent figure in the world of lifestyle and entertainment, Markle's decision to rebrand is likely to spark interest among fans and followers of celebrity news and lifestyle trends, including those interested in personal development and women's empowerment.

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